Though is Bezos' primary email address, he can't read all the emails he gets there himself, "I see a lot of them, and I use my curiosity to pick out certain emails," Bezos said in the book.īezos said a majority of the emails he gets from customers are complaints: "That's usually why people are writing us - because we've screwed up their order somehow."Īnd Bezos takes those emails seriously. "I treat every problem that I hear about from a customer as an opportunity to improve," Bezos said in the new book, "Invent & Wander: The Collected Writings of Jeff Bezos," which is a collection of Bezos' writings, including his shareholder letters and speeches. So as the world's richest person and a CEO, why bother with an account that must get a mind-boggling number of emails?
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